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About igromo

One engineer. One system. Full revenue accountability.

igromo isn't an agency construct. It's a founder-led studio – run by Mario Maier, AI-native revenue marketing engineer. Management consultancy and IT services provider in Austria, both in one hand: revenue strategy and the engineering of the systems that execute it. Behind igromo is one person – Mario – and his agents.

Mario Maier – AI-native revenue marketing engineerFounder · engineer
Mario Maier
AI-Native Revenue Marketing Engineer
LinkedIn ↗

Founder

Mario Maier.

“Marketing isn't what happens before sales takes over. Marketing is part of revenue – or it's overhead.”

Mario has worked for more than 15 years at the intersection of marketing, sales and revenue operations in B2B SaaS & AI companies – from early-stage setups to scale-ups with multi-stage sales cycles. Revenue marketing has been his focus since 2019.

The same observation every time: teams work hard, tools get rolled out, channels get expanded – but the system behind it isn't coupled to pipeline. Marketing becomes activity, not a function. That's where RevPrime® came from – a method that makes marketing steerable again.

Then AI changed the rules. Instead of handing over strategy in decks, Mario now builds the systems himself: he writes the agents, connects CRM, ads and data, defines the governance and hands over a marketing operating system that works every day. No layer between idea and running system.

B2B marketing
15+ years
Focus on sales-led SaaS and AI with complex buying centers.
Revenue marketing
2019
Consistently measured on pipeline and revenue ever since.
Method → OS
RevPrime®
Developed by Mario – today an agentic marketing operating system.
Focus region
DACH
With experience from engagements across the Nordics, UK and US.

The title

What does AI-native revenue marketing engineer actually mean?

  1. 01

    AI-native

    Agents are part of the architecture, not an add-on. Every process is built so agents can take over the recurring work.

  2. 02

    Revenue marketing

    Everything is measured on pipeline and revenue. Not reach, not output, not activity.

  3. 03

    Engineer

    I build instead of recommending. Prompts, integrations, hub, governance – running, documented, handed over.

Principles

How I work.

igromo is deliberately small: one person, senior responsibility at every touchpoint – and agents instead of an account layer.

  • One founder, full accountability

    No account layer, no junior team in the background. Mario leads every engagement personally – from diagnosis to running system.

  • Agents instead of overhead

    What used to need a team of juniors and agencies is now done by agents – precise, documented, on cadence.

  • Method before tool

    RevPrime® is the operating system. Tools and models are chosen after the revenue logic stands – not the other way around.

  • Humans decide

    Agents propose, humans approve. Every change is traceable. Control is architecture, not a promise.

  • Agents for depth

    Depth in RevOps, content, paid or lifecycle comes from specialized agents – built on your revenue logic, not bought in.

  • Revenue-accountable

    I work on what produces pipeline. Reports with no link to revenue don't exist here.

Team setup

One founder. Eight agents. Your team decides.

Lead

Mario Maier – founder

Diagnosis, revenue logic, agent engineering, governance and personal support for founder & marketing lead.

Agents

RevPrime® OS

Signal, content, paid media, outreach, reporting, ops, product truth and QA – on a daily and weekly cadence.

Your team

Owner of decisions

I build the system, your team runs it. A clear hand-over instead of permanent dependency.

What I believe

Five sentences that steer everything.

  1. 01

    Marketing is part of revenue – or it's overhead.

  2. 02

    Activity isn't impact. Pipeline is impact.

  3. 03

    AI without a system just produces the wrong thing faster.

  4. 04

    Agents do the work. Humans make the decisions.

  5. 05

    Most marketing problems are actually system problems.

Customer voices

Voices from real revenue teams.

What founders, CEOs and marketing leads say about working with Mario.

  • „In my 8+ years at DigiStore24, I have never seen anyone do growth marketing for software companies at Mario's level. We are thrilled with the results and looking forward to a long-term collaboration!“
    Claudio Marino
    Claudio Marino
    CRO, DigiStore24 Germany
  • „We brought Mario into our ABM pilot to properly validate account-based marketing at Luminovo — and I can say it was a very good decision. His hands-on marketing experience, the quality of his ideas, and above all his structured, revenue-oriented way of working took the pilot to another level from day one. Mario doesn't think in campaigns, he thinks in pipeline. That's exactly what we expected from this collaboration. I'm glad to have had him on board — and we'll continue to leverage his expertise beyond the pilot.“
    Mark Shif
    Mark Shif
    Head of Marketing · Luminovo
  • „Since working with Mario, our marketing-sourced pipeline has more than doubled — and for the first time, we also know why. Thanks to ABM, the quality of opportunities is at a very high level and our sales cycles have become measurably shorter. The impact was visible in the numbers within just a few months.“
    Thorsten Heilig
    Thorsten Heilig
    CEO · Paretos
  • „Mario has supported us with marketing and growth from day one, and within just a few weeks he had defined an initial setup that became the foundation of our current marketing pipeline. He brings not only an incredible amount of experience, but is also a critical thinker who challenges the status quo and constantly works to optimize the system.“
    Leonie Althaus
    Leonie Althaus
    CEO & Co-Founder · traide
  • „We were looking for someone with deep experience to directly build our marketing engine. Mario was personally recommended to us and brings an incredible amount of experience in the B2B SaaS space. He now works with us week after week on expanding and building out our entire marketing setup. We are thrilled by the speed and the impact and look forward to the continued collaboration.“
    Andreas Granig
    Andreas Granig
    CEO & Co-Founder · Sipfront
  • „When it comes to B2B SaaS and growth, there is no better address than igromo. With Mario there is no "growth-hacking" BS — just competence, speed and uncompromising execution. Thanks to the holistic consulting approach we have gone far beyond what we thought possible ourselves! Best of all: we saw the first valid revenue results within just a few weeks.“
    Bernhard Frühlinger
    Bernhard Frühlinger
    CEO & Founder, meetadam.io · Adam (meetadam.io)
  • „igromo has nothing to do with classic agencies or consultants. From day one Mario has been our proactive growth partner — actively supporting us in scaling both revenue and growth. Let's scale!“
    Georg Lindsberger
    Georg Lindsberger
    CEO, XiTrust Secure Technologies GmbH
  • „Mario advises us holistically across marketing and sales. We have been working with him for over a year — and not only were we surprised, our expectations were far exceeded. If I were to found another software company, I would work with Mario again in a heartbeat.“
    Julian Kissel
    Julian Kissel
    Founder & CEO, Sally AI (Aliru)
  • „Working with Mario has been an absolute game-changer. His deep marketing expertise and strategic mindset bring structure, focus and inspiration to every project. Mario is not just another consultant or agency — he is a trusted sparring partner who listens, constructively challenges and delivers tailored solutions. I wholeheartedly recommend him to any organization looking for a strategic partner who creates real value and lasting impact.“
    Lisa Fuchshuber
    Lisa Fuchshuber
    Marketing Lead
  • „Working with Mario has been an absolute game-changer for us. His strategic vision and deep expertise contributed decisively to our success. Mario quickly identified complex challenges and developed smart, actionable solutions. The results speak for themselves — this collaboration had a lasting impact on our growth. I wholeheartedly recommend Mario to any B2B SaaS company looking for a competent and trustworthy partner.“
    Florian Ruehl
    Florian Ruehl
    Chief Revenue Officer, Simplifier AG
  • „We have been working with Mario for a while now and are truly impressed. His hands-on experience and sharp analytical eye are a real asset. His deep understanding of go-to-market strategy and practical HubSpot expertise allowed us to significantly improve our processes. His input has always been actionable and has energized the team. The measurable impact of our collaboration speaks for itself — and makes us excited for what's next.“
    Andreas Partz
    Andreas Partz
    Head of B2B, Taxfix SE
  • „What particularly stood out in working with Mario was his rare combination of strategic thinking and operational execution. He helped us sharpen our GTM approach — and at the same time made things happen quickly and precisely. His input challenged our assumptions, brought fresh perspectives, and translated immediately into better performance. Anyone serious about B2B SaaS growth should have Mario by their side.“
    Jan Kittelberger
    Jan Kittelberger
    CEO, Kittelberger media solutions GmbH (advasta.media)
  • „Working with Mario was a turning point for our marketing. Together we developed a solid end-to-end strategy that gave our team clarity and direction. But what truly made the difference was Mario's ability to put that strategy into execution — especially through marketing automation. The improvements in pipeline generation were not only noticeable, they were measurable. An incredibly impactful partnership.“
    Martin Kögl
    Martin Kögl
    CEO, VOQUZ Labs AG
  • „Mario brought clarity and momentum to our marketing immediately. Within weeks we had sharper positioning, stronger messaging and results that had felt out of reach for months. He quickly identified where we were losing potential, delivered a clear action plan and executed with impressive speed. The combination of strategic perspective and operational execution made the collaboration incredibly effective from day one.“
    Sebastian Trotter
    Sebastian Trotter
    CEO & Founder, SAY (T3 Software GmbH)
  • „Mario has the rare ability to combine strategic thinking with hands-on operational execution. His structured approach gave us focus and direction from day one. What impressed me most: how quickly we felt the impact — in weeks, not months. Working with him is straightforward, inspiring and always value-driven. Unreserved recommendation for anyone serious about growth.“
    Torsten Osthus
    Torsten Osthus
    Founder & CEO, LeapRoad
  • „As Head of Marketing at wîse up, I was looking for a growth partner who truly understands the dynamics of a technology platform and knows how to translate strategy into measurable results. Mario exceeded our expectations — not only through his strategic clarity and deep expertise, but above all through the tangible impact he delivered, especially via our high-performing LinkedIn and Google Ads campaigns.“
    Judit Rabenstein
    Judit Rabenstein
    Head of Marketing, wîse up

What you can rely on

Agents with guardrails. You stay in control.

More on governance and approvals in the RevPrime® OS.

  • Runs in your accounts

    Agents work inside your stack – CRM, ads, web. Handed over with documentation, no black-box subscription.

  • Single go for external effect

    Outreach, publishing and budgets only run after your approval. Routines run on approved rules.

  • Every action logged

    Before/after in the change log, traceable at any time – with rollback where technically possible.

  • Personally accountable

    Mario Maier leads every engagement personally. Reply within 24h, first agents from week 5.

Next step

Ready for marketing that runs itself?

30-minute diagnosis call. I take an honest look at your setup, show you where pipeline leaks – and which agents would have the biggest leverage first. Whether RevPrime® fits or not.

Free · directly with Mario · reply within 24h